What is PromptScout?

PromptScout is an AI visibility monitoring platform that tracks how AI assistants like ChatGPT, Gemini, Google AI Overviews, and Perplexity mention and recommend your brand. As buyers increasingly rely on AI instead of traditional search to discover products and services, knowing what AI says about you is essential to staying competitive.

PromptScout monitoring page with recent runs and provider-level results

Monitor Your Brand Across AI Providers

PromptScout monitors how ChatGPT, Gemini, Google AI Overviews, and Perplexity respond when potential customers ask about your industry. Each provider can use different data sources and retrieval behavior, which means they may recommend different brands for the same question. PromptScout captures these responses in a single dashboard so you can compare provider-level evidence.

  • Track brand mentions across ChatGPT, Gemini, Google AI Overviews, and Perplexity
  • Review what tracked AI answers say about your product category
  • Discover which competitors AI recommends instead of you
  • Monitor citation sources that influence AI recommendations

From Questions to Insights — Not Just Raw Data

Unlike manual checking where you ask ChatGPT about your brand once, PromptScout runs your prompts systematically across multiple providers and repeated runs. AI outputs are inherently variable — the same question can yield different answers depending on model state and context. PromptScout accounts for this by calculating your visibility percentage across repeated runs, giving you a stronger signal than anecdotal impressions.

  • Automated scheduled monitoring based on your plan
  • Visibility scoring that accounts for repeated-run variability
  • AI-powered insights with actionable recommendations
  • Competitor leaderboards showing share of voice in AI

Built for the AEO Era

Answer Engine Optimization (AEO) is the practice of making your brand easier for AI-generated answers to understand, cite, and describe. Traditional SEO focuses on ranking in search engine results pages; AEO focuses on visibility in AI answers and recommendations. PromptScout is the monitoring backbone of an AEO workflow: start with your most important customer questions, track how AI responds, and use the evidence to inform content and positioning decisions.

  • Complements your existing SEO workflow with AI-specific metrics
  • Identifies which content types AI platforms prefer to cite
  • Tracks changes in AI recommendations over time
  • Free to start — no credit card required

Run your AI Visibility Check

Track how AI assistants mention your brand, surface competitors, and cite sources across ChatGPT, Gemini, Google AI Overviews, and Perplexity.